Real Men Ride The Pink Line

Thanks to Brendan O'Donnell (who managed to spare a few minutes from his busy schedule of managing projects at Terramark, writing for Credenda, and being daddy to Flannery to email us the news), The High Post has learned that Chicago's L has had a marketing makeover. It's now the Pink Line.

No fooling. And they said it before April Fools, too.


As someone who's stood under the L more than a few times and heard trains rumble overhead, I'll go on the record and say that pink somehow doesn't seem quite right.

Now, the Hiawatha Line-- that's more what I think of when I hear "Pink Line"....

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